Loyalty Consulting

Build strong links with regular customers.

Know your members analyzing their interests and adapting your communication according to their behavior and their life cycle.

We will set up automatic emails: your members' response rate will be twice higher than with a conventional newsletter.

Acquisition cost is well above loyalty cost. Here are some figures:

  • 17 % of top customers make 82 % of total revenue.
  • The average opening rate of a loyalty newsletter is 23 %.
  • The cost to make a customer loyal is 5 to 10 times lower than cost of acquisition.

Winning customers loyalty through newsletter, community management, and customer relationship are leverage actions on which Experts Marketing can bring its expertise.

Interdit au Public has choosen Experts Marketing to create its automatic emailing scenarios. Orders from these emails correspond to 14% of total revenue.