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Lexicon

Digital Marketing Consulting

Attract your target and convert them into clients.

It is now essential to adapt to the change of consumer behaviour using the web to get information, communicate and purchase

The challenge for companies is to understand how to personalise their communication and stand out from a fierce competition.

The winners are those who optimise their customers acquisition cost according to their sources of targeted traffic used.

Take the example of an high traffic portal welcoming 1 000 000 visitors a month. Lowering expenses by €0.01 per visit saves €10 000 of its marketing budget that could be reinvested elsewhere, on another action plan. The same website will gain 100 orders a month increasing its conversion rate by 0.01%.

Our Marketing Experts will help you optimise the cost and conversion generated by every visitor to your site with the aim to grow your digital community, and may also offer: